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We are super excited to have partnered with a very talented local photographer. He has been a professional photographer for over 9 yers and is creating amazing product shots. I had a chance to interview him and ask him about how he works, what type of product shots he takes and the packages that he offers. Listen here to the very informative webinar: http://instantteleseminar.com/?eventid=58692909 He shares- 5 of the most requested product shots How he works- the quick turn around time and editing process If you want to or need product shots you can contact James Prechel of James Prechel Commercial Product shots here:...read more
4 Keys to Having Your Brand Stand Out in a Crowded Marketplace By Linda Gearke Standing out in a crowded marketplace. That’s one of the biggest challenges most of us face today as freelancers and solopreneurs. How does your brand become the obvious choice? Ultimately, a brand is what makes you unique and desirable in the hearts, minds and eyes of your customers. Creating a successful brand is about connecting with your customers, knowing specifically who you are and what you represent, and above all, knowing what’s important to them! Here are some actionable, hopefully game-changing ideas for you in building your brand…. 1) Get clear about your Unique Selling Advantage (USA). A Unique Selling Advantage (USA), defines your company’s Brand Position in the marketplace. It is an often overlooked but very important element of creating a product that customers love. In order to develop a strong USA, it’s important to closely examine the needs and wants of your ideal customer. A strong USA enables you to stand apart from competitors and actively focus your attention on things that cater to your ideal group of customers. Having a unique selling point—even one that ostracizes some prospective customers—is a highly competitive advantage that allows you to avoid the trap of trying to please everyone. That is why it is so important to first define your target market— your ideal group of customers. You simply cannot sell to everyone. Don’t worry about whether your mother will buy your product…unless she is one of those in your target market! 2) Define your brand’s position in the marketplace. As stated above, once you are clear about your USA, it will be easy to define your brand’s position. Brand Positioning is defined as the way by which marketers attempt to create a distinct impression in the consumer’s mind. It is a perception that happens in the minds of the target market—the predominant audience for your products. It is the aggregate perception the market has of a particular product or service in relation to their view of the competitors in the same category. Identifying your point of view, what you care about, and why you’re offering your product all define your brand’s position. Identifying the business’s direct competition. Understanding how each competitor is positioning their business today (e.g. claiming to be the fastest, cheapest, largest, the #1 provider, etc. Defining your product’s or service’s own positioning as it exists today. Comparing the company’s positioning to its competitors’ to identify viable areas for differentiation. Developing a distinctive, differentiating market niche. Creating a positioning statement with key messages that relate to customer values, which will be used for marketing communications development across the board. The brand positioning process involves: 3) Differentiate your product. Differentiation helps your product be remembered in a crowded marketplace. While a superior product and unparalleled customer service are the foundation for growing any successful company, differentiation is imperative in order to have a Unique Selling Advantage. Differentiation is what a company can hang its hat on that no other business can. For some companies this is being the least expensive. Other companies credit themselves with being the first or the fastest. Whatever it is a business can use to stand out from the rest is called differentiation. 4) Create an emotional connection with your customer. Most...read more
We are super excited to have Alyssa Middleton of Bathandbodyacademy and Vintage Body Spa come talk to our clients about how using Private label right content can help grow your skin care business. She will be teaching about how PLR content can free up your time as a business owner. Help stay consistent in your blogging and social media efforts without taking up your precious time. PLR rights can be used when clients need content for: Blog post Newsletters Social media product listing and descriptions and more! Hope you can join us on this exciting call! Below is the call info: Title: Interview : How PLR rights can grow your business Time: Monday, October 21st at 12:00pm Central Listening method: Phone + Web Simulcast Phone number: (206) 402-0100 PIN Code: 886419# To attend, visit:...read more
Christmas in October! We are offering free shipping to all of our private label customers for the month of October for orders over $250.00. USA only. Valid for orders placed before October 31st,...read more
Time to change it up: Your new fall skin care regime With Fall upon us it is time to start thinking of changing skin care routines. More and more people are starting to experience dry skin and it’s time to offer some products to help with dry skin. Our professional staff has selected the products below to help with dry skin. Change #1 Change your moisturizer Dry skin? Maybe it’s time to switch from your summer moisturizer to a fall/winter regime. For oily skin we recommend the Oil-free moisturizer. Normal to combo either the Hexapeptide cream or Day moisturizer For Mature skin we recommend the amazing Super skin rejuvenation cream with a powerful combination of peptides and Alpha Hydroxy Acid, Alpha Lipoid Acid, Vitamin C, Grapeseed, and Green Tea Change #2 Consider adding a scrub The fall is a great time of year to include a scrub for both your body and face. It’s time to slough off dead skin cells and rejuvenate sun exposed skin with scrubs. For the face we love the Glycolic scrub face wash and for the body the Cranberry Exfoliating face & body glow has been called “Exquisite” by some of our best clients. All products are available for private label under our no minimum program. Want more info on the no minimum private label program click here. Moisturizer: Oil-free moisturizer Hexapeptide cream Super skin rejuvenation Scrubs for body and face Glycolic scrub face wash Cranberry Exfoliate face & body Glow- body scrub Next week Up coming trends can we say tone and...read more
A Power house of antioxidants in our new & improved multi berry eye treatment. A sweet combination of 4 Super berries in a gentle base makes this eye treatment a must have! Strawberry (Fragaria Vesca) Fruit Extract, Mulberry Morus Nigra Fruit Extract, Rasberry Fruit Extract (RubusIdaeus ) Fruit Extract Sweet Cherry( Prunus Avium) Fragaria Vesca (Strawberry) Fruit Extract, Morus (Mulberry) Nigra Fruit Extract, Rubus Idaeus (Raspberry) Fruit Extract, Prunus Avium (Sweet Cherry) Ingredients: Deionized Water, Propylene Glycol, Fragaria Vesca (Strawberry) Fruit Extract, Morus (Mulberry) Nigra Fruit Extract, Rubus Idaeus (Raspberry) Fruit Extract, Prunus Avium (Sweet Cherry) Fruit Extract, Sodium Hyaluronate, Aloe Barbadensis Leaf Juice, Phenoxyethanol, Caprylyl Glycol, Sorbic Acid, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Avocado Oil, Rose Hip Oil, Tocopheryl Acetate, Sodium Hydroxide,Tetrahexyldecyl Ascorbate, L-Arginine, Retinyl Palmitate, Cholecalciferol Order your sample...read more
Have you heard of the new BB Creams? What the heck is a BB cream? BB creams are the best all in one product that everyone woman will love. BB cream stands for Beauty Balm and it was created originally in 1960’s by a German dermatologist. It’s silky, smooth with an blend of peptides and fruit extracts for wrinkle reduction. If you are ready to try a sample of our BB cream Benefits: Transform your skin with our new luxurious BB cream. This amazing all in one primer + Anti-aging Beauty Balm is the perfect foundation for your skin BB cream ( Beauty Balm) is a multi- functional product created to reduces the appearance of fine lines and wrinkles, filling in where necessary while nourishing the skin with natural moisturizers. Prepares your skin so that your foundation stays on all day and the anti aging works for oyu. Key Ingredients: BB Cream with Fruit Extracts + Vitamin A & E Amazing Peptides- Aloe Poweful & proprietary combination of Fruit extracts antioxidants for anti aging Vitamin A Vitamin E What it is formulated WITHOUT: – Parabens – Sulfates – Phthalates Ingredients: Deionized Water, Cyclopentasiloxane, Cyclohexasiloxane, Glycerin, Myristyl Alcohol, Glyceryl Stearate, PEG 100 Stearate, Dimethicone Crosspolymer, Dimethicone/Vinyl Dimethicone Crosspolymer, Dimethiconol, Cetearyl Alcohol, Acetyl Hexapeptide-8, Polyacrylamide, C 13-14 Isoparaffin, Laureth-7, Phenoxyethanol, Caprylyl Glycol, Sorbic Acid, Aloe Barbadensis Leaf Juice, Propylene Glycol, Fragaria Vesca (Strawberry) Fruit Extract, Morus Nigra Fruite Extract, Rubus Idaeus (Raspberry) Fruit Extract, Prunus Avium (Sweet Cherry) Fruit Extract, Xanthan Gum, Tocopherol Acetate, Retinyl Palmitate. How to use it: Apply to clean dry skin. Allow your skin to dry and then apply your foundation of choice Order a sample here:...read more
We love January! Fresh start to the new year! This month we are launching our brand new BB cream! Our chemist have been working long hours on the developing this formula and we are excited to share it with you. please be sure to ask your rep for a sample! Here are our 3 products on sale for the month of January. BB Cream the ultimate all in one product Deep Wrinkle an amazing anti-wrinkle products that getting rave reviews! Primer a favorite with the...read more
Happy New Year! 2012 was an amazing year here at Sarati. We hope you enjoyed a wonderful holiday season with family and friends. As we ring in the New Year, we wanted to share with you the best of 2012 and what’s new for 2013! Top best sellers: Moisturizers & Anti aging: 1. Anti-aging with matrixly 2. Face & Firming lotion 3. Hexapeptide cream 4. Ultra night cream Cleansers: 1. Refinishing face wash 2. Coconut aloe cleanser 3.Microdermabrasion Eye creams 1. Vitamin C eye gel 2. Green apple eye serum Body Care 1.Pomegranate body butter 2.Firming Body Cream You can order samples here of the best sellers in private label skin care products...read more
Happy Holidays from the Sarati Family! This year for Christmas we are offering Free shipping on order of $150.00 * USA only on all our NO minimum private label program...read more